My Whiteboard - The Best Part of My Office

Ever since I was a little kid, I thought whiteboards were the coolest things. Whenever I visited my dad's office, I would immediately find my way into the conference room where a shimmering, clean field of white, hung perfectly on the wall.  


I could be entertained for hours. drawing Xs and Os for taking advantage of a hockey power play or sketching my dream home's floor plan.  Which, coincidentally, I can remember parts of, especially the second floor master bedroom that looks onto an indoor pool and basketball court.  I'm almost positive there was only one bathroom (next to the living room), so Amy may have a lot to look forward to if we ever build a house.


Now that I'm an adult (at least by age), the whiteboard in my office is my greatest ally. If I'm stuck on something, I just pull out a DryErase marker and start writing.  


Soon enough, somehow or another, my scribbles, turn into something useful. To date, computers can't replicate my whiteboard's uncanny ability to organize my thoughts and keep me on track.

So, thank you whiteboard. You have always been there for me and I appreciate it. And if you haven't used a whiteboard lately - do it.  If you don't find it useful, you can always draw your dream home.

Confessions of a Technophile

Admission is Step One
So, I consider myself a technophile. You may say I embrace technology. And from the plethora of TVs, iPhone, iPods, and Game Systems around my house - it's pretty obvious how much I like investing in the latest and greatest when it comes to electronics. Plus, I'm a marketer.  It's my job to to stay current on all ways to communicate.

Stalking his prey. This is not me.

Nevertheless, I am a dinosaur.  Not the aggressive kind that is stalking its prey, but the confused one wondering why the hell everyone around me has been disappearing.  


When it comes to technology, I've spent my time thinking websites, content organization, and usability, while I should have been paying attention to friending, communities, and why people care what I tweeted.


I stubbornly kept thinking social media was for people with too much time on their hands, but like the great seer that predicted TV was a fad, I was an idiot (and maybe still am).


Action is Step Two

After enough time of ignoring the issue, and pretending it would go away (a great strategy for many things), it was time to make something happen.

But what should I do?

Any seminar I attended made me more confused. Whenever I looked for someone else to tell me what to do, they all said something completely different - adding to my sense of disorientation.  


Finally, I decided trial by fire may be my best defense. Just dive in, start socializing and make it happen. This blog will act as my diary to get the crazy things about marketing floating around in my head out on the interweb for all to see (lucky you). Hopefully you'll get some interesting perspective from a person that is always trying to find a better way to communicate.


So....here's to hash tags and checking in. Here's to the interweb and sharing experiences. Here's to hoping this idea isn't an epic fail.


thekellyball.blogspot.com 
@thekellyball